The information we collect is used solely for the following purposes:
Portal Access and Functionality
· To create and manage your account on the portal.
· To authenticate your login and ensure secure access to the portal.
· To provide you with access to features and resources tailored to your role as a B2B Partner.
Communication
· To communicate with you as a B2B partner regarding portal-related updates, credit notices, and issue resolution.
· To provide informational kits, marketing materials, and other museum-related resources that support the promotion and sale of museum tickets.
Responding to Your Queries
If you contact us with queries, comments, compliments or, complaints then we will keep a record of this correspondence and any associated documents so that we have the information available in the event of a follow-up, dispute, or investigation.
Marketing and Communications
The contact information (email address and phone number) provided through the Saadiyat Cultural District B2B Portal will exclusively be used for transactional purposes and will not be utilized for marketing or non-transactional communications. However, if you have registered this email address with any museum/s operating under Saadiyat Cultural District as a customer or visitor and have explicitly consented to receive marketing and non-transactional communications, you may receive such communications in accordance with your preferences.
Analytics
It is within the legitimate interests of the Saadiyat Cultural District to collect, store, and analyse your data in order to better understand how our B2B partners interact with the platform. This helps us to continuously enhance the portal, ensure a seamless and partner-centric experience, improve support services, and develop relevant informational kits and marketing material. Please note that any data analysis will be shared with the Department of Culture and Tourism – Abu Dhabi (DCT) only in an aggregated and anonymized format, maintaining strict confidentiality and protecting your privacy.
We will never sell, trade, or transfer your personal information to any third parties or external organizations, except as required by law. Your data will be used solely for the purposes stated in this Privacy Notice and will not be shared or sold under any circumstances.
We will retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, unless a longer retention period is required by law. If you change organizations or your role changes such that you are no longer a representative of our B2B partner, your personal information will be removed upon notification from your employer. Additionally, your employer has the ability to update or replace your information with that of a new representative, in which case your data will be overwritten accordingly.
Under the UAE data privacy legislation, you have the following rights to have your data managed as per your wish:
· The right to be informed about the collection and use of your personal data
· The right to access personal data and supplementary information
· The right to have inaccurate personal data rectified, or completed if it is incomplete
· The right to erasure (to be forgotten) in certain circumstances
· The right to restrict processing in certain circumstances
· The right to data portability, which allows you to obtain and reuse your personal data for your own purposes across different services
· The right to object to processing in certain circumstances
· Rights in relation to automated decision-making and profiling
· The right to withdraw consent at any time (where relevant)
· The right to complain to the UAE Data Office
Please note that the above rights are not absolute, and we may be entitled to refuse your requests where exceptions apply.
We have put in place appropriate security measures to prevent your personal information from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. In addition, we limit access to your personal information to those employees, agents and contractors who have a business need to know. They will only process your personal information on and as per our instructions, and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected data security breach and will notify you and the relevant authorities of a suspected breach where we are legally required to do so.
Saadiyat Cultural District may change and/or update this privacy notice from time to time to meet changes in the laws/standards, business needs, or to satisfy the needs of our visitors and members. We keep our privacy notice under regular review. Any changes to this Privacy notice will be posted on our website or this portal and date-stamped so that you are always aware of the latest update.
Should you have any concerns or questions regarding your privacy, you may submit your inquiries to data.privacy@museumssharedservices.ae.
